The MUSEXPO 2008 panel on Film, TV & Videogames (a.k.a. Art & Commerce Through Visual Media) was co-moderated by John Anderson (CEO Creative Services/Lifestyle, Hunnypot Unlimited) and Lindsay Fellows (Sr. VP Music, Walden Media and Bristol Bay Productions), two gentlemen who could just as easily sat as members of the panel, and whose knowledge and expertise with the subject matter at hand kept the discussion lively and informative throughout.
Featured panelists included Alicen Catron Schneider (VP Music Creative Services, NBC Universal Television Music); Carter Armstrong (VP Music, Warner Bros. Pictures); Dain Blair (CEO, Groove Addicts); Dan Butler (Sr. VP Business Affairs & Legal – Music, Paramount Pictures); Meiko (Artist); Ron Broitman (Sr. VP Film/TV & Advertising Music, Sony/ATV Music Publishing) and Steve Schnur(Worldwide Executive of Music & Audio, Electronic Arts).
This year’s fim, TV & videogame panel was refreshing in that there were no panelists complaining about the terrible times the music business is experiencing. In fact, more than one panelist pointed out that, as far as they were concerned, the music business was in the best shape it’s ever been. Rights are expanding, and more can be done with a single film, TV episode, game or commercial than even just a few short years ago. There are more opportunities, more destinations, and more outlets than ever before.
Another refreshing aspect of this particular panel was the fact that the microphones were distributed early on in the panel, enabling the audience to ask more questions. And the questions themselves seemed to be of a much higher quality than the typical “I have a band–how do I get people to listen to our CD?” type of question that often pops up at these things.
And at the end of the panel, the audience was treated to a song by the remarkably talented Meiko, who is not only a fantastic singer/songwriter, but who also brought a wonderful and unique artist’s perspective to the discussion as a member of the panel.
All in all, this panel was one of the most enjoyable of the entire conference.
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